Welcome to Pressing News, the monthly newsletter
published by Fine Vine Wines, LLC, designed exclusively to assist
the home vintner in the pursuit of their hobby!
You can keep up with the changes and/or additions
at the web site by visiting the Updates
Page. If you discover anything that does not work properly,
please let me know.
THIS MONTH ON THE VINE!
I would like to thank each one of you for visiting our site. I
hope it was an enjoyable experience and you were able to find
everything for which you were looking. As I indicated on our web
site, we started this business last year, so unlike big business,
we are extremely flexible and nothing we have done so far is “etched
in stone.” As a result, being an early user of our site
and subscriber to our newsletter gives you the ability to influence
the future of our site and our company!
We like to hear what you have to say about our
site and/or our customer service, good or bad. Please send your
comments and/or suggestions to firstname.lastname@example.org.
Any of you that have visited my web site recently,
have noticed several changes, including broken links. I think
I have successfully fixed all of the broken links and to those
customers and visitors to my site, that have informed me of those
problems and helped me fix them, I extend my warmest thanks.
For those of you do not know, as well as being the wine master
and owner of this enterprise, I am also the web master and I am
not a Web designer by trade. I learned how to accomplish this
task by reading a lot of books and making a lot of mistakes. This
is the same way that I learned how to make wine.
Although I am a long way from being finished developing my web
site, I have made numerous changes over the last month that I
hope will improve your experience with finevinewines.com. The
following is a list of the significant changes:
First, I have finally added a shopping cart. You can find a link
to the shopping cart on every page in the top right hand corner.
When you click on this link, the system will look for an open
order for you. If you have an open order it will take you to the
order summary page. If you do not have an open order, it will
ask if you want to create an order.
Secondly, shipping charges are now calculated while you place
the order. So far, I have determined the shipping costs are generally
correct; however, when they are wrong, they have been too high.
When this happens, I will only charge you the actual shipping
costs, not the amount calculated by the system. You will never
be charged more than the shipping cost that appears on your order
Thirdly, I have moved the ”My Account” link to the
upper left-hand corner of every page. In addition, since you're
already logged in, you can now start an order from here. Please
note that the system will continue to log you out as soon as you
complete an order.
I have also made the following additions and/or changes:
- Added a checkbox for you indicate that your shipping address
is the same as your billing addresses when you place the order.
- Changed the color of the text from blue to red. This was
done to reduce your eyestrain as I have discovered that blue
is more difficult for the eye to read. (Thanks to Trent for
this valuable information.)
- Added the ability to cancel an order. If you cancel in order,
you will be directed to a screen to ask why you cancelled. This
information is not required, but will greatly assist me in building
the best web site for home winemakers on the Internet.
I hope all of these changes improve your experience with us and
if you have any specific requests, please contact
For those of you that live in the Dallas-Fort
Worth area and are interested in learning how to make wine from
a kit, I am going to have my first instruction class on April
17. The class will run from 2 p.m. until 5 p.m. and will cover
all of the steps necessary to make wine from a kit. Specifically,
we will perform the following:
- Start a wine in the primary fermenter,
- Rack the wine from the primary fermenter to a glass carboy,
- Rack the wine back into the plastic fermenter, add all of
the stabilizing and fining agents and put it back into the glass
- Bottle 30 bottles of wine, using the hand corker and the floor
If you know of anybody that would be interested or if you want
to just come yourself, please send me an e-mail. Space is limited,
so only the first 20 people that RSVP will be able to attend.
If more people are interested, I will have another class. I will
confirm your attendance and provide you with the address and a
map via e-mail.
Please note that I will also be hosting the North Texas Winemakers
Guild that evening, so if you like to stay for the meeting, we
would love to have you.
ARTICLE - Bulk Aging a Wine Kit
As I have discussed in previous articles, all wine kits are made
from concentrated grape juice. Some of the more expensive wine
kits have fresh juice, but the base is still a concentrate. The
primary reason for the concentrate is to give the wine kit a reasonable
shelf life. The downside of this process is that some of the solids
are lost in the concentration process. The solids are what give
the wine the ability to age.
Based on this information, several questions immediately come
- Is there any point to bulk aging my kit wine?
- If so, how long should I bulk age my kit wine?
- How long can I expect my kit wine to last?
Before we get into answering these questions, we need to have
a brief discussion about aging in general. The wine coming into
contact with oxygen causes aging. This is why it is important
to limit the exposure to oxygen throughout the wine making process
and why it is so important to always “top off” your
wine. As a result, wine ages faster in smaller vessels due to
the fact that the oxygen to wine ratio is much greater in a bottle,
as opposed to a carboy. The problem is that faster aging does
not necessarily mean better aging. On the contrary, a slower aging
process will produce a better wine by bringing out more of the
flavors and aroma of a wine, as well as extending the life of
Is there any point to bulk aging my kit wine?”
The answer to this question depends on 3 factors:
- Which kit is used,
- Which variety is being made, and
- What is your objective
Since fresh juice has more solids than concentrated juice, the
kits with more juice (Cellar Classic) will lend themselves to
aging better than kits that just contain concentrate (Vino Del
Vida). This is not to say that one cannot bulk age a VDV kit.
It is just that you will have better age ability with a kit that
has some fresh juice in it.
Secondly, certain wines will age better than others. For example,
Cabernet Sauvignon and Chardonnay, due to their complexity, require
more aging time to bring out their flavors and aromas and to soften
the acidity than other wines. That is why you see our recommended
aging lengths on these wines.
Thirdly, if you don't plan to cellar your wine for over a year,
there is little reason to bulk age your wine. If you want you
wine to last more than 1 year, bulk aging will definitely increase
the likelihood of having a wine that will last.
In conclusion, bulk aging is beneficial if you want a smoother
tasting, longer lasting wine. In most cases 1-3 months is sufficient;
however, some of the wines really need at least 6 months and will
do better if you can wait a year before bottling. Without bulk
aging, a kit wine will do well to last 2 years. With aging, a
kit wine might be good for 5 years. I would never expect a kit
wine to last over 5 years, no matter what.
It just depends on what you want from your wine kit.
---If you would like to offer your comments and/or
suggestions, please send them to email@example.com
Our new "finevinewines.com" corks have
finally arrived! We have two lengths, 1.5" and 1.75".
Both are #9 and fit most bottles. In addition, I am getting feedback
that these corks work just as well with hand corkers or floor
We have also added 11 new products for those
of you making wine from fresh ingredients.
||Iodic (SO2) Solution
||Replacement Test Tube
||Yeast Nutrient, Fermax
||Lysozyme Solution 17.5%
||Liquor Quik Super Yeast
This month, we are offering a 10% price reduction
on all of our VDV and CC Merlot kits. These kits are listed below:
||Vino Del Vida
||Vino Del Vida
In addition, for all of you lucky people that
received a wine kit from us for Christmas, finevinewines.com will
give you a $10 off coupon on your first order with us. In the
order comments, just tell us that you received a kit from us for
Christmas and who ordered the kit for you. We will do the rest.
Remember, as soon as you register, you get a
coupon good for $5.00 off. This coupon can be used immediately
and it can be used in conjunction with any other discounts.
For those of you in the FVW
Growers Club, all monthly discounts are always in addition
to your 5% permanent discount.
If you have any questions about our products,
our service and/or wine making, please call us. We are not Corporate
America! We are here to serve you. I bring this up, because a
number of my callers apologize for bothering me or using my toll-free
line. You are definitely not bothering me and I have a toll-free
line so you WILL call me. By the way, my long distance rate is
4 cents a minute, so even if we talk for 1 full hour, it only
costs me $2.40. If I can help you, it is worth every penny.
Sometimes, I am unable to answer the phone. If
you get the voice mail, please leave your name, number, brief
message and a best time to call. I will return your call as soon
as I can. By the way, the best time to reach me is between 4-10pm
If you don't want to call, just send me an email.
I usually answer my email daily. In addition, your emails and/or
calls do not have to relate to wine. I will discuss any topic
you like, so please remember, I am your resource and I am here
Starting June 1, 2003, we have created the FVW
Growers Club. You can get all of the details on our website,
but the bottom line is we want to buy your loyalty! Once you spend
$1,000 with us, you get a 5% discount on everything you buy from
us. Find out more on the website.
Effective March 1, 2004, we have a customer referral
program that provides for additional discounts to registered users.
We will give you a coupon worth 10% of the first order placed
by any person that you refer to our web site. The only stipulations
are as follows:
- You must be a registered user of finevinewines.com,
- The person placing the order must register and provide your
name in the appropriate field on the registration screen, and
- The discount is only good for future orders with finevinewines.com
and is not redeemable for cash.
That all you have to do to get another discount from finevinewines.com.
We appreciate all of your comments, whether good
or bad. To demonstrate our commitment to outstanding customer
service, I have created a web page with your feedback. As we receive
emails that comment about our service, I will post them on this
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